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反町二郎日式酒文化串燒店

室內(nèi)設(shè)計(jì) · 餐飲空間

馮挺記

珠海克瑞斯裝飾設(shè)計(jì)工程有限公司設(shè)計(jì)總監(jiān)

2021/11/03 3910

這是該餐飲品牌第四家連鎖餐飲店,店鋪選址在珠海富人區(qū)的商業(yè)街道上。甲方此次店鋪設(shè)計(jì)的需求是:要提升餐飲空間的形象美感,提升品牌識(shí)別度,還要提升商業(yè)模式競(jìng)爭(zhēng)力。當(dāng)接到此次設(shè)計(jì),我第一時(shí)間會(huì)先考慮該餐飲空間的商業(yè)模式設(shè)計(jì)。在該品牌原先只做日式料理大眾日常出品的基礎(chǔ)上,我增加了清酒超市這一概念,收集最齊全的清酒品類融入該日式料理店,現(xiàn)在成為了該城市獨(dú)一無(wú)二的日式料理融合清酒超市的商業(yè)模式餐飲空間。然后我再開始進(jìn)入該品牌店鋪形象空間設(shè)計(jì)。我在店鋪門臉上做了提升,融入居酒屋造型及日式元素等,制造出品牌店鋪的識(shí)別度,讓店鋪更加吸引路過(guò)的行人,留下深刻的印象。進(jìn)入室內(nèi)空間,我將吧臺(tái)設(shè)計(jì)成U字形放置該餐飲空間的中間位置,吧臺(tái)處于中間形象位置,則劃分出兩條動(dòng)線,一條動(dòng)線往“左邊”為就餐線路,另外一條動(dòng)線往“右邊”為清酒超市選酒路線,而U形吧臺(tái)中間位置還設(shè)計(jì)有一個(gè)半私密就餐空間,頂上覆蓋了星空天花造型,給予就餐者更好的觀賞區(qū)域,因?yàn)闃菍硬桓撸强枕攦蓚?cè)天花做了鏡像材質(zhì),延伸了上下的空間感,弱化了樓層不高這一缺陷。二樓則以聚會(huì)包間的形式呈現(xiàn)。此次設(shè)計(jì)作品在空間上做了優(yōu)化的設(shè)計(jì),還提升了該品牌運(yùn)營(yíng)模式的競(jìng)爭(zhēng)力設(shè)計(jì)。

主站蜘蛛池模板: | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | |